Huawei tops Q2 global wearables market
A total of 43.7 million wrist wearables (smartbands and smartwatches) were shipped during the April – June period (Q2) and Huawei stood on top of the global market in both shipments and market share. According to the latest wearable device tracker data from IDC, Huawei saw a remarkable 42% year-on-year growth rate with 8.9 million global shipments and a 20.3% market share.
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China was the big driving market for werables where Huawei shipped an estimated 6 million wrist wearables and expanded its market share to 38.4%. Despite Huawei’s success, the global smart wearables market saw a slight 0.7% decline compared to the same period last year.
Huawei saw great demand for its band and smartwatch devices with the Watch Fit 3 being a key growth driver worldwide. The brand also managed to expand its market share across Central and Eastern Europe, the Middle East and Africa, and Latin America.
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Xiaomi came second on the global stage with 5.9 million shipments and a 13.5% market share. Xiaomi’s entry-level Redmi series served as key growth drivers while more premium devices like the Watch S3 and Watch 2 also performed well.
Apple came in third place with 5.7 million shipments and a 13.1% market share. Cupertino saw a near 12% decline in shipments on the per year basis due to the fierce price competition from its Chinese competitors.
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Samsung shipped 3.3 million wearables for the period with its Galaxy Fit 3 serving as the main growth driver. BBK round outs the top-five with 2.9 million shipments and 6.6% market share thanks to strong demand for its kids watch models in China.