Sony unleashes two teaser videos for the upcoming Xperia Mark III launch
Sony will unveil new Xperia phones on April 14 and has started building up buzz with a couple of teaser videos. Both lean on the companyâs expertise in cameras and audio â as Sony describes itself, it is a âcreative entertainment company with a solid foundation of technologyâ.
The first video makes it clear that the Mark III models are on the way, though we donât see much of the Sony Xperia 1 III or Xperia 10 III, which are the most likely stars of next weekâs event. We do see a lot of other Sony hardware, though, headphones, cameras and various professional equipment.
Of course, the design wonât be particularly novel, weâve seen it in renders and it looks mostly the same. The second video does offer a glimpse of the phone, specifically its triple camera. Rumor has it that it will include a periscope in this generation.
The video also features the outgoing Xperia 1 II and the Xperia Pro â and a lot of star power. Sony isnât going to let you forget that it owns massive movie, music and game studios or that it makes a lot of hardware used in those businesses.