Kuo: Apple AR headset delayed for second half of 2023, shipment forecast lowered
Apple is preparing to launch its first mixed reality headset next year, but a new report from analyst Ming-Chi Kuo claimed the arrival of the product is getting delayed.
According to the note shared, mass shipment schedule for main components is scheduled for Q1 2023, but deliveries to clients are postponed from Q2 to the second half of the year, quoting “software-related issues”.
Also, forecasts of shipped units were lowered from 800,000-1,200,000 to just 500,000, which is almost half of what was initially targeted.
(7/8)— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) December 4, 2022
The mass shipment schedule of components is still likely 1H23/2Q23, but due to postponed mass shipment schedule of the end product, Apple MR headset shipment forecast in 2023 will likely be less than 500k units, which is lower than the market consensus of 800k-1,200k units.
Apple is currently expected to have an announcement event in January 2023, and experts are waiting to see what Cupertino will do next because a huge gap between the unveiling and the launch might be detrimental to marketing efforts and in turn sales.
The delayed launch might affect the optical industry, Kuo added. Apple partners Largan, Cowell, and Primax, responsible for different camera parts such as the module or the lens, follow closely because any delay might hurt their near-term financial planning.