IFA 2020 to adopt an innovative new concept

2021-11-07

The popular trade show IFA Berlin will not go ahead as normal this year, but instead adopt an innovative new concept that is yet to be detailed.

The organizers officially cancelled the usual event in accordance with the new German law that forbids any public events with more than 5,000 participants until October 24.

Instead the trade show will adopt an "innovative concept", which will likely see large portions being replaced by online events. IFA organizers gfu and Messe Berlin have anticipated the impending cancellation due to the current pandemic and have worked hard on alternative plan for the show. They will give more information about the new IFA event in the near future.

IFA 2020 was originally planned to take place in Berlin from September 4 until the 9. Manufacturers announce a number of devices, ranging from phones to chipsets. IFA 2019 brought us the Galaxy A90 5G, Galaxy M30s, the Xperia 5, the Nokia 7.2 and 6.2, the Huawei Kirin 990 chipset and the LG G8X ThinQ.